WebPeople Trust People More than Brands (Part 2) Recently, I made the case that people trust people more than they trust brands. We put this to the test by comparing Props content promoted through a person against the same Props content promoted through a brand. Everything else remained constant. We measured click-through-rate (CTR), the rate at ... WebApr 14, 2024 · Sumitomo Mitsui Trust Holdings Inc. lowered its position in shares of Yum! Brands, Inc. (NYSE:YUM – Get Rating) by 1.6% in the fourth quarter, according to the company in its most recent 13F ...
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